Notes from production
Opinions, not summaries.
Writing on AI, strategy, and building things, grounded in actual projects, not hot takes about the news cycle.
Why Financial Services Is the Hardest Place to Actually Ship AI
Regulation didn't slow the work down at Severn Trent. It was the work. Here's why that discipline should scare consumer AI teams, not comfort them.
14 Jul 2026
Categorisation Isn't Insight
87% categorisation accuracy and 4.1/5 insight relevance measure two completely different things. Most AI products only ever report the first one.
2 Jun 2026
I Didn't Trust My Gut, So I Built a Tool Instead
LifePath started because an AI chatbot gave me a confident, plausible, completely unsourced answer to a question that actually mattered.
20 May 2026
The Evolution of AI: From Concept to Reality
GPT-3 could do most of what made ChatGPT a phenomenon over a year before ChatGPT existed. The leap wasn't capability. It was packaging.
10 Nov 2025
What a £75m Incentive Target Taught Me About Decision-Making Under Uncertainty
A £75m target doesn't wait for you to feel certain. What twelve weeks assessing Severn Trent's ODI risk taught me about ranking uncertainty by consequence, not comfort.
5 Oct 2025
WealthTech's Bottleneck Isn't the Technology
Every WealthTech pitch bets on better algorithms. Bloomberg's Terminal and a JP Morgan networking room both told me the real bottleneck is trust, not tech.
18 Sept 2025
From Runways to Code: How Technology Is Reshaping Fashion
Generative design tools get the coverage. Sizing data and return logistics are where fashion's technology is actually reshaping the business.
22 Aug 2025
The Cutting-Edge World of UAE Police: How Technology Is Transforming Policing
UAE policing's most exportable idea isn't the drones. It's treating response time as a service metric the public can actually hold it to.
14 Jun 2025
Influencer Boxing: Is Social Media Fame Undermining the Sport
The problem with influencer boxing isn't that it exists. It's that it's covered like it belongs to the same sport I actually train for.
9 Apr 2025
Driving the Future of Finance: The Explosive Growth of WealthTech
WealthTech's growth numbers look like incumbents are losing clients. Mostly, they're not. They're gaining a market that never had access before.
11 Mar 2025
Global Stage, Local Genius: DeepSeek's Breakthrough at WEF 2025
DeepSeek didn't just embarrass a few well-funded labs at WEF 2025. It proved “scale is the only moat” was a bet the market had been pricing as a law.
28 Jan 2025